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Entering & Exploring Business Culture in Mexico

In this webinar, our expert speakers will explore the intricacies of business culture in Mexico. Join us to learn more about the challenges and complexities of entering the Mexican market while gaining insights into sectors that offer potential investment opportunities for foreign companies.

CubeIN, HIBO (Hanze International Business Office), EEN (Enterprise Europe Network) are thrilled to welcome speakers Lisa Dewaard, Managing Director and CEO of Hofstede Insights USA, Manuel Reta, Managing Partner at ATSC, and Martin van Gulik, CEO & Matchmaker for the Retail Sector, MarketSales.

Main Target group: SMEs in Europe (speakers are Dutch and Mexican)

Please register for the event via the following link: https://www.cubein.eu/content/exploring-business-culture-mexico